Corporate gifting has changed.

Not long ago, it was all about volume. Today, top brands are choosing fewer, higher-quality corporate gifts that feel intentional, useful, and aligned with their brand.

This shift isn’t just about taste. It’s about brand perception, long-term value, and making a lasting impression.

Pickleball is no longer just the fastest-growing sport in America. In 2025, it became one of the most valuable tools for corporate engagement, branded merchandise, and employee wellness.

If you’ve been asked to pick out paddles for your team, it can be hard to know what quality is right. This guide breaks down what you need to know.

Pickleball is more than just a game—it’s a social experience. Whether you’re organizing a company tournament, setting up resort courts, or hosting a local fundraiser, custom paddles bring people together in a fun, personal way.

Corporate gifts don’t have to be predictable. The best ones spark connection, encourage downtime, and feel personal.

Here are some fresh ideas for thoughtful, modern gifts that teams, clients, and event guests will actually enjoy (and use).